{"product_id":"9780692472392","title":"Marketing To The Millennial Woman","description":"Yes I can, I am, and I will! This can-do attitude of millennials (Gen Ys)-those born between 1982 and 2000-is redefining the image of the American woman, whether they're employees or customers. Millennial women are confident, strong, bursting with ideas, tech savvy, and champion multi-taskers. They influence every aspect of American business. With off-the-charts buying power, their effect on the economy is unprecedented. So, how can corporate America connect with, understand, and communicate with these 40-million-strong powerhouses? This first-ever illuminating guide unlocks the secrets, values, attitudes, and lifestyles of the millennial woman and offers a clear strategy on how to manage, market, and bond with them. This book is your opportunity to get to know them.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e| \u003cb\u003eAuthor: \u003c\/b\u003eAnn Arnof Fishman\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublisher: \u003c\/b\u003eAnn A Fishman Generational Targeted Marketing Llc\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublication Date: \u003c\/b\u003eAug 01, 2015\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eNumber of Pages: \u003c\/b\u003e70 pages\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eLanguage: \u003c\/b\u003eEnglish\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eBinding: \u003c\/b\u003ePaperback\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-10: \u003c\/b\u003e0692472398\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-13: \u003c\/b\u003e9780692472392\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ann A Fishman Generational Targeted Marketing Llc","offers":[{"title":"Default Title","offer_id":48356260512049,"sku":"9780692472392","price":20.38,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8215\/8385\/products\/9780692472392.jpg?v=1708539848","url":"https:\/\/www.recomparo.com\/es\/products\/9780692472392","provider":"ReComparo.com","version":"1.0","type":"link"}