{"product_id":"9780990896418","title":"Innovation Navigation: How To Get From Idea To Reality In 90 Days","description":"Innovation Navigation offers a new step-by-step approach to systematically move from a fuzzy thought to firm reality in 90 days. You will learn how to use an innovation framework coupled with agile methodology to create rapid prototypes of products and services customer actually want. Innovation Navigation features mapping exercises, illustrations, and one-page summary tools used by startups, marketing agencies, consultancies, and companies worldwide, including Google, Apple, Nissan, Hospital Corporation of America, P\u0026amp;G, and The Coca-Cola Company. Discover how to build support for your innovation while inoculating against \"organizational antibodies\" bent on destroying anything new. Innovation Navigation is for those ready to stop talking and start building. If you want to create a breakthrough innovation and not just an incremental improvement, you need this guide. And you need it now. 9780990896418 0990896412 238 BOOK Business \u0026amp; Economics NOT_MATURE http:\/\/books.google.com\/books\/content?id=OO7PrQEACAAJ\u0026amp;printsec=frontcover\u0026amp;img=1\u0026amp;zoom=5\u0026amp;source=gbs_api en\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e| \u003cb\u003eAuthor: \u003c\/b\u003eKurt J Baumberger\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublisher: \u003c\/b\u003eMarketsquare Worldwide\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublication Date: \u003c\/b\u003eNov 24, 2014\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eNumber of Pages: \u003c\/b\u003e238 pages\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eLanguage: \u003c\/b\u003eEnglish\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eBinding: \u003c\/b\u003ePaperback\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-10: \u003c\/b\u003e0990896412\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-13: \u003c\/b\u003e9780990896418\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Marketsquare Worldwide","offers":[{"title":"Default Title","offer_id":48879086928177,"sku":"9780990896418","price":35.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8215\/8385\/files\/9780990896418.jpg?v=1713324046","url":"https:\/\/www.recomparo.com\/es\/products\/9780990896418","provider":"ReComparo.com","version":"1.0","type":"link"}