{"product_id":"9781726475426","title":"Brand Positioning Formula: The practical step-by-step guide to use Brand Positioning in your marketing","description":"THE POSITIONING \"MISSING MANUAL\"Since the publishing of Positioning, by Ries and Trout, Brand Positioning has become the most used concept in marketing. Without Brand Positioning, all marketing money is ineffective at best, and mostly wasted. With Brand Positioning, you know exactly what to say in your marketing.Brand Positioning is a simple and effective model to build a brand and be perceived different from your competitors.Recently, Brand Positioning has become\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e| \u003cb\u003eAuthor: \u003c\/b\u003eMarco de Veglia\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublisher: \u003c\/b\u003eCreateSpace Independent Publishing Platform\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublication Date: \u003c\/b\u003eSep 29, 2018\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eNumber of Pages: \u003c\/b\u003e64 pages\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eLanguage: \u003c\/b\u003eEnglish\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eBinding: \u003c\/b\u003ePaperback\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-10: \u003c\/b\u003e1726475425\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-13: \u003c\/b\u003e9781726475426\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"CreateSpace Independent Publishing Platform","offers":[{"title":"Default Title","offer_id":47027120931121,"sku":"9781726475426","price":13.89,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8215\/8385\/products\/9781726475426.jpg?v=1693332396","url":"https:\/\/www.recomparo.com\/es\/products\/9781726475426","provider":"ReComparo.com","version":"1.0","type":"link"}