{"product_id":"9781983511202","title":"The Cotton T-Shirt : A Beginner's Guide To Developing A Breakout Brand","description":"Have a pen and paper handy because this guide will trigger an avalanche of ideas about your business that you never saw coming. Designed for anyone preparing to market anything from a local business to a major new invention, The Cotton T-Shirt outlines the critical step-by-step considerations of the brand differentiation process in simple to understand language. Learn how to avoid dangerous pitfalls that often derail rookie marketers and develop a solid communication strategy that best positions your brand to the right customers. All in 60-minutes! PRAISE FOR THE COTTON T-SHIRT \"A perfect balance of information and humor, Lori delivers what marketers need to develop successful brands. Her organic expertise shines through on every page.\" David Pasternack, DidIt Marketing Co-Founder \u0026amp; CEO \"For any entrepreneur or business looking to build brand awareness, The Cotton T-Shirt is a must read. Amazing stuff and right on.\" John Mangione, Market America\/Shop.com Independent UnFranchise Owner \"Lori does a masterful job of depicting the branding process in a fun and straightforward way. Like those before her brought computing to individuals, Lori brings branding to even the novice.\" Jean Powers, Real Estate Investor 60-MINUTE MARKETING Volume 1: The Cotton T-Shirt, A beginner's guide to developing a breakout brand. Volume 2: Bullseye, A beginner's guide to customer targeting and media. Volume 3: The Dance, A beginner's guide to creating show-stopping ads.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e• \u003cb\u003eAuthor: \u003c\/b\u003eLori Thomas\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003ePublisher: \u003c\/b\u003eCreatespace Independent Publishing Platform\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003ePublication Date: \u003c\/b\u003eFeb 02, 2018\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003eNumber of Pages: \u003c\/b\u003e50 pages\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003eLanguage: \u003c\/b\u003eEnglish\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003eBinding: \u003c\/b\u003ePaperback\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003eISBN-10: \u003c\/b\u003e198351120X\u003c\/li\u003e\n\u003cli\u003e• \u003cb\u003eISBN-13: \u003c\/b\u003e9781983511202\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Createspace Independent Publishing Platform","offers":[{"title":"Default Title","offer_id":50349055148337,"sku":"9781983511202","price":13.37,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8215\/8385\/files\/9781983511202__07184.jpg?v=1732264712","url":"https:\/\/www.recomparo.com\/products\/9781983511202","provider":"ReComparo.com","version":"1.0","type":"link"}