{"product_id":"9781986754125","title":"Business Blockchain: Unlocking Transformational Potential","description":"Blockchain is a new method of recording transactions within a business network which adds efficiency and trust to the exchange of assets between network members. When asking the simple question \"what is blockchain?\" one is often confronted with a barrage of technical gobbledygook and seldom given a concise, business explanation of the technology, how it works and its key benefits. I address this by explaining blockchain in clear terms that can be understood by a business practitioner wishing to find out how this new technology can change their organisation for the better. I will focus on blockchain used by businesses, where the technology is applied across a business network where the participants are known. I will touch upon cryptocurrencies, but only to explain the difference between them and blockchain for business.\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e| \u003cb\u003eAuthor: \u003c\/b\u003eJohn Palfreyman\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublisher: \u003c\/b\u003eCreateSpace Independent Publishing Platform\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003ePublication Date: \u003c\/b\u003eSep 28, 2018\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eNumber of Pages: \u003c\/b\u003e154 pages\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eLanguage: \u003c\/b\u003eEnglish\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eBinding: \u003c\/b\u003ePaperback\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-10: \u003c\/b\u003e198675412X\u003c\/li\u003e\n\u003cli\u003e| \u003cb\u003eISBN-13: \u003c\/b\u003e9781986754125\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"CreateSpace Independent Publishing Platform","offers":[{"title":"Default Title","offer_id":46702737457457,"sku":"9781986754125","price":27.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8215\/8385\/files\/9781986754125.jpg?v=1690720476","url":"https:\/\/www.recomparo.com\/products\/9781986754125","provider":"ReComparo.com","version":"1.0","type":"link"}