Routledge
Behavioral Strategic Management
Behavioral Strategic Management
ISBN-13: 9781138292369
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Cognition & strategy -- Purpose -- Environment -- Generic strategies and how to implement them -- Firm capabilities -- Industry life cycles -- Technology and its impact on industries -- Vertical integration & diversification -- International strategies -- Organization and strategy
- • Author: Philip Bromiley, Devaki Rau
- • Publisher: Routledge
- • Publication Date: Sep 25, 2017
- • Number of Pages: 274 pages
- • Language: English
- • Binding: Paperback
- • ISBN-10: 1138292362
- • ISBN-13: 9781138292369
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