Pricing And The Sales Force - 9781138791879

This volume links pricing strategy and the sales force together. A selection of the world's leading specialists explore different aspects of sales force and pricing strategy integration, including: building key capabilities; best practices for building sales force capabilities in pricing and value quantification; driving organizational change processes with the sales force; and much more.

• | Author: Andreas Hinterhuber, Stephan Liozu
• | Publisher: Routledge
• | Publication Date: Sep 23, 2015
• | Number of Pages: 218 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1138791873
• | ISBN-13: 9781138791879