Landscape And Branding: The Promotion And Production Of Place (Routledge Research In Landscape And Environmental Design)

This book tests the hypothesis that place branding, a powerful marketing and management practice, increasingly blurs the distinction between the promotion of landscape and its production in design terms.

• | Author: Nicole Porter
• | Publisher: Routledge
• | Publication Date: Oct 12, 2015
• | Number of Pages: 240 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1138843547
• | ISBN-13: 9781138843547