Innovative Management And Firm Performance: An Interdisciplinary Approach And Cases

This book focuses on business firms as catalysts and agents of social and economic change, and explores the argument that sustainable development is the perfect opportunity for businesses to strengthen the evolving notion of corporate social responsibility, while achieving long-term growth through innovation, research and development.

• • Author: M. Jak?c, S. Rakocevic, M. Martic, Milan Marti?, Maja Levi Jak??, Sla?ana Barjaktarovi? Rako?evi?
• • Publisher: Palgrave Macmillan
• • Publication Date: Jul 25, 2014
• • Number of Pages: 506 pages
• • Language: English
• • Binding: Paperback
• • ISBN-10: 1349486663
• • ISBN-13: 9781349486663