Palgrave Macmillan
Harnessing Place Branding Through Cultural Entrepreneurship
Harnessing Place Branding Through Cultural Entrepreneurship
ISBN-13: 9781349499434
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This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism to revitalize local economies and communities.
- • Author: F. Go, A. Lemmetyinen, U. Hakala
- • Publisher: Palgrave Macmillan
- • Publication Date: Jan 01, 2015
- • Number of Pages: 315 pages
- • Language: English
- • Binding: Paperback
- • ISBN-10: 1349499439
- • ISBN-13: 9781349499434
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