Business Science Reference
Marketing And Advertising In The Online-To-Offline (O2O) World (Advances In Marketing, Customer Relationship Management, And E-Services)
Marketing And Advertising In The Online-To-Offline (O2O) World (Advances In Marketing, Customer Relationship Management, And E-Services)
ISBN-13: 9781668458440
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This book presents insight into Online and Offline marketing strategies and practices as a the new normal that will guide marketing scholars and practitioners alike, focusing on the emerging trend of online and offline worlds fusion--
- | Author: Hesham Dinana
- | Publisher: Business Science Reference
- | Publication Date: Oct 28, 2022
- | Number of Pages: 310 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1668458446
- | ISBN-13: 9781668458440
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