Nfc - Digital Marketing - Die Kommunikation Von Konsumentinnen Und Produkten Mit Nfc-Tags Im Station?ren Einzelhandel : Marketing 4. 0 - Nfc, Connecting Digital And Analog

PRODUCTS - CONNECT DIGITAL & ANALOG. Why is it important for the retail-industry, as well as the packaging industry, to connect the digital & the analog world by a smart NFC-Tag. It`s the consumers! Nowadays we live in digital times and with a digital bridge between the physical products and the digital world you can influence the consumers behaviour at the point of sales, as well as the after sales or cross-buying. In this paper you can learn more about the digital possibilities and advantages of the connection between the digital & analog world.

• | Author: Marcus Bobek
• | Publisher: Independently Published
• | Publication Date: Apr 26, 2018
• | Number of Pages: 60 pages
• | Language: German
• | Binding: Paperback
• | ISBN-10: 1691491314
• | ISBN-13: 9781691491315