Pathways To Public Relations: Histories Of Practice And Profession (Routledge New Directions In Pr & Communication Research)

Pathways to Public Relations provides a synthesis of a complicated arena that no other edited volume has attempted. With its wide range of historical perspectives and multiple levels of analysis that fully contextualizes public relations, this book showcases a range of cultural and contextual aspects from a diverse range of historians active within the public relations field.

• | Author: Burton St. John|Margot Opdycke Lamme|Jacquie L'Etang
• | Publisher: Routledge
• | Publication Date: Apr 17, 2014
• | Number of Pages: 392 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 0415660351
• | ISBN-13: 9780415660358