Making Cinelandia: American Films And Mexican Film Culture Before The Golden Age

In the 1920s, as American films came to dominate Mexico's cinemas, many of its cultural and political elites feared that this "Yanqui invasion" would turn Mexico into a cultural vassal of the United States. In Making Cinelandia, Laura Isabel Serna contends that Hollywood films were not simply tools of cultural imperialism. Instead, they offered Mexicans on both sides of the border an imaginative and crucial means of participating in global modernity, even as these films and their producers and distributors frequently displayed anti-Mexican bias. Before the Golden Age of Mexican cinema, Mexican audiences used their encounters with American films to construct a national film culture. Drawing on extensive archival research, Serna explores the popular experience of cinemagoing from the perspective of exhibitors, cinema workers, journalists, censors, and fans, showing how Mexican audiences actively engaged with American films to identify more deeply with Mexico. 9780822356530 0822356538 0 BOOK Performing Arts NOT_MATURE http://books.google.com/books/content?id=sMNCnwEACAAJ&printsec=frontcover&img=1&zoom=5&source=gbs_api en

• | Author: Laura Isabel Serna
• | Publisher: Duke University Press Books
• | Publication Date: Mar 28, 2014
• | Number of Pages: 336 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 0822356538
• | ISBN-13: 9780822356530