Religion And Consumer Behaviour (Routledge Studies In Marketing)

This book concentrates on understanding the relationship of religiosity with various aspects of consumption and consumer behaviour to improve policy and build on an under represented topic.

• | Author: Gaurav Gupta, Mandakini Paruthi, Shivinder Nijjer
• | Publisher: Routledge
• | Publication Date: Feb 28, 2023
• | Number of Pages: 270 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1032265000
• | ISBN-13: 9781032265001