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Palgrave Macmillan
Innovating In A Service-Driven Economy: Insights, Application, And Practice
Innovating In A Service-Driven Economy: Insights, Application, And Practice
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The global digital revolution has changed consumer society, service expectations, and funding models forever. Value Driven Service Innovation explores these changes from the perspectives of leading thinkers and practitioners in the field of innovation today.
- | Author: Richard Cuthbertson, Peder Inge Furseth, Stephen J. Ezell
- | Publisher: Palgrave Macmillan
- | Publication Date: Sep 30, 2015
- | Number of Pages: 225 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1137409010
- | ISBN-13: 9781137409010
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