Social Franchising

Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.

• • Author: I. Alon
• • Publisher: Palgrave Pivot
• • Publication Date: Oct 03, 2014
• • Number of Pages: 109 pages
• • Language: English
• • Binding: Hardcover
• • ISBN-10: 1137455829
• • ISBN-13: 9781137455826