The Active Consumer (Routledge Frontiers Of Political Economy)

This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory.

• • Author: Marina Bianchi
• • Publisher: Routledge
• • Publication Date: Apr 08, 2014
• • Number of Pages: 280 pages
• • Language: English
• • Binding: Paperback
• • ISBN-10: 1138007145
• • ISBN-13: 9781138007147