Behavioral Strategic Management

Cognition & strategy -- Purpose -- Environment -- Generic strategies and how to implement them -- Firm capabilities -- Industry life cycles -- Technology and its impact on industries -- Vertical integration & diversification -- International strategies -- Organization and strategy

• • Author: Philip Bromiley, Devaki Rau
• • Publisher: Routledge
• • Publication Date: Sep 25, 2017
• • Number of Pages: 274 pages
• • Language: English
• • Binding: Paperback
• • ISBN-10: 1138292362
• • ISBN-13: 9781138292369