Coping With Retail Giants: Gaining An Edge Over Discounters

Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.

• | Author: A. Coskun Samli
• | Publisher: Palgrave Macmillan
• | Publication Date: Nov 08, 2015
• | Number of Pages: 227 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1349501972
• | ISBN-13: 9781349501977