A Marketer'S Guide To Digital Advertising: Transparency, Metrics, And Money

Gain an in-depth understanding of the complicated world of digital advertising by learning about the kinds of metrics available to marketers and the technologies that are worth the investment.

• | Author: Shailin Dhar, Scott Thomson
• | Publisher: Kogan Page
• | Publication Date: May 30, 2023
• | Number of Pages: 216 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1398609692
• | ISBN-13: 9781398609693