Strategic Copywriting: How To Create Effective Advertising

A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.

• • Author: Edd Applegate
• • Publisher: Rowman & Littlefield Publishers
• • Publication Date: Nov 05, 2015
• • Number of Pages: 310 pages
• • Language: English
• • Binding: Hardcover
• • ISBN-10: 1442244070
• • ISBN-13: 9781442244078