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Rowman & Littlefield Publishers

Strategic Copywriting: How To Create Effective Advertising

Strategic Copywriting: How To Create Effective Advertising

ISBN-13: 9781442244085
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A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.


  • • Author: Edd Applegate
  • • Publisher: Rowman & Littlefield Publishers
  • • Publication Date: Nov 05, 2015
  • • Number of Pages: 310 pages
  • • Language: English
  • • Binding: Paperback
  • • ISBN-10: 1442244089
  • • ISBN-13: 9781442244085
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