Creative Library Marketing And Publicity: Best Practices (Best Practices In Library Services)

Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience.

• • Author: Robert J. Lackie, M. Sandra Wood
• • Publisher: Rowman & Littlefield Publishers
• • Publication Date: Sep 17, 2015
• • Number of Pages: 204 pages
• • Language: English
• • Binding: Hardcover
• • ISBN-10: 1442254203
• • ISBN-13: 9781442254206