This book will strengthen the research in the following fields: 1. Understanding the culture, expectations, and priorities of customers within a country when taking the business into emerging markets. 2. Establishing strategies for the business managers in guiding a business to success. 3. Boosting the creator's economy keeping a special focus on the recent trends in the businesses--
- | Author: Shefali Saluja, Dhiresh Kulshrestha, Sandhir Sharma
- | Publisher: Business Science Reference
- | Publication Date: Jun 23, 2023
- | Number of Pages: 316 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1668484897
- | ISBN-13: 9781668484890