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Routledge

Corporate Diplomacy

Corporate Diplomacy

$56.79
$56.79
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This book argues that the strategic management of relationships with external stakeholders - what the author calls 'Corporate Diplomacy' - creates real and lasting business value. With colourful examples, practical tools and considered perspectives, the book hones in on a fundamental challenge for managers of multinational corporations.

  • | Author: Witold J. Henisz
  • | Publisher: Routledge
  • | Publication Date: Nov 14, 2016
  • | Number of Pages: 230 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 178353298X
  • | ISBN-13: 9781783532988
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