Routledge
Business on a Mission: How to Build a Sustainable Brand
Business on a Mission: How to Build a Sustainable Brand
ISBN-13: 9781783533008
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This easy-to-read and engaging book is an introduction to how to build a sustainable corporate brand. Intended as a roadmap, the book includes interviews from business leaders, including Paul Polman of Unilever, and Jonas Prising of ManpowerGroup.
- | Author: Andy Last
- | Publisher: Routledge
- | Publication Date: Dec 05, 2016
- | Number of Pages: 136 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1783533005
- | ISBN-13: 9781783533008