Joy: Using Strategic Communication To Improve Well-Being And Organizational Success (Advances In Public Relations And Communication Management, 5)

Successful relationships with publics are based on how people are treated, so public relations should help foster happiness and joy and by that improve organisational success and the well-being of people. This book explores how public relations contributes to the well-being of its publics and presents findings from current research in the field.

• | Author: Ana Tkalac Vercic, Ralph Tench, Sabine Einwiller
• | Publisher: Emerald Publishing
• | Publication Date: Nov 26, 2020
• | Number of Pages: 256 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1800432410
• | ISBN-13: 9781800432413